Essays
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Randy Wattilete - 14 Jun, 2026
- AI for the funnel
AI sales pitch generator: the prompt that makes it about them
An AI sales pitch generator takes your product info and writes a persuasive pitch for a prospect. Tools like Venngage, Typli, and ChatGPT can all do it. The problem: if you type "write me a sales pitch," you get the same confident, generic paragraph everyone else gets. The pitch talks about you. And the prospect ca ...
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Randy Wattilete - 14 Jun, 2026
- GEO & AEO
AI search marketing: how to show up when search gives the answer
AI search marketing is the work of getting your business mentioned in AI-generated answers. Not the blue links underneath. The answer itself, the one people rea ...
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Randy Wattilete - 14 Jun, 2026
- AI for SEO & research
AI SEO description generator: bulk-draft with AI, hand-fix the pages that matter
An AI SEO description generator takes your page title, keyword, and a short summary, then writes a meta description (that 1-2 sentence preview you see under a s ...
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Randy Wattilete - 14 Jun, 2026
- The one-person marketing stack
AI strategist: it's a hat, not a headcount
An AI strategist is the person who decides where AI earns its keep in a business, and just as importantly, where it doesn't. Then they make sure the team actual ...
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Randy Wattilete - 14 Jun, 2026
- The one-person marketing stack
AI task management: the three-step workflow that clears your head
AI task management works best as a workflow, not an app. Dump everything in your head into an AI chat, let it break vague goals into concrete next actions, then ...
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Randy Wattilete - 14 Jun, 2026
- Automation & workflows
Airtable workflow automation: the five automations worth building (in order)
Airtable workflow automation lets you set up rules inside your base so things happen on their own. A record changes status, Slack gets a message. A form comes i ...
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Randy Wattilete - 14 Jun, 2026
- The one-person marketing stack
Best AI tools for marketers: six picks, organized by the job
The best AI tools for marketers in 2026 come down to about six. One for research, one for content, one for design, one for email, one for ads, and one for analy ...
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Randy Wattilete - 14 Jun, 2026
- The one-person marketing stack
AI business idea generators: the prompt matters more than the product
An AI business idea generator takes a few inputs about you (your skills, your industry, your budget) and hands back a list of business concepts. Most of the too ...