Leverage AI for growth
Most teams use about 5% of what AI can actually do. Not because it's hard. Because nobody built them a system. I did, after 10+ years combining growth marketing, startups, and AI.
Latest essays
All essaysAgentic AI examples: which ones actually work (and which are still demos)
Real agentic AI examples sorted by production-readiness. From customer support to coding agents, which ones run today and which are still demos.
Agentic process automation: where it beats RPA and where it doesn't
Agentic automation replaces rigid bots with AI agents that figure out the steps. When it works, where it breaks, and how to tell real APA from a rebrand.
15 Jun, 2026 · 13 min read Growth with AIAI and content marketing: why volume lost and originality won
Content marketing AI made everyone faster. It also made everything sound the same. The data on what actually wins now, and how to use AI to get there.
15 Jun, 2026 · 12 min read Growth with AIAI assessment: how to find where AI actually pays in your business
Run a practical AI assessment in one week. Map where AI saves real time, skip the maturity score, and walk away with three priorities.
15 Jun, 2026 · 10 min readAbout
More about me
I have ten years of experience in growth marketing. Then I built my own AI startup. Now I share what I learn, so other founders and marketers can get real leverage from AI.
How I can help
Just want a plan?
I dig into where AI can actually help your growth and hand you a short, do-this-next list. Fixed price, no strings, and you can run with it yourself.
Fixed priceWant me to build it with you?
We spend two or three weeks together and I get the AI set up properly inside how you actually work: content, research, the boring ops. It's yours to keep when we're done.
Quoted per projectWant someone to just run it?
A few days a week I roll up my sleeves and run growth with you, a fractional growth lead in plain terms. For when you need it handled now, not just advised on.
Monthly